{"id":1363,"date":"2025-07-25T00:05:32","date_gmt":"2025-07-24T22:05:32","guid":{"rendered":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/?page_id=1363"},"modified":"2026-01-26T11:12:46","modified_gmt":"2026-01-26T14:12:46","slug":"planes-de-desarrollo","status":"publish","type":"page","link":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/planes-de-desarrollo\/","title":{"rendered":"Planes de Desarrollo"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbSubscribe\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#FFFFFF\u00bb custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb1rem||0rem||false|false\u00bb locked=\u00bboff\u00bb collapsed=\u00bbon\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb1rem||||false|false\u00bb custom_padding=\u00bb1rem||1rem||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_post_title meta=\u00bboff\u00bb featured_image=\u00bboff\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb title_font=\u00bb|700|||||||\u00bb title_text_align=\u00bbcenter\u00bb title_text_color=\u00bb#000000&#8243; title_font_size=\u00bb30px\u00bb background_color=\u00bb#FFFFFF\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb1em||1em||false|false\u00bb title_font_size_tablet=\u00bb30px\u00bb title_font_size_phone=\u00bb26px\u00bb title_font_size_last_edited=\u00bbon|phone\u00bb border_radii=\u00bbon|15px|15px|15px|15px\u00bb box_shadow_style=\u00bbpreset1&#8243; global_colors_info=\u00bb{}\u00bb][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3&#8243; make_equal=\u00bbon\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb438.9px\u00bb custom_margin=\u00bb|auto|33px|auto||\u00bb custom_padding=\u00bb||0px|||\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.25.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbPEAM\u00bb url=\u00bbhttps:\/\/informacionoficial.mendoza.gob.ar\/turismo\/planes-de-desarrollo\/peam\/\u00bb image_icon_background_color=\u00bbRGBA(255,255,255,0)\u00bb image=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.us-east-1.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/07\/hsgf.jpg\u00bb _builder_version=\u00bb4.27.4&#8243; _dynamic_attributes=\u00bburl\u00bb _module_preset=\u00bbdefault\u00bb header_level=\u00bbh1&#8243; header_font=\u00bb|700|||||||\u00bb header_text_align=\u00bbcenter\u00bb header_text_color=\u00bb#C8A977&#8243; background_color=\u00bb#FFFFFF\u00bb custom_padding=\u00bb||18px|||\u00bb animation_style=\u00bbfold\u00bb link_option_url=\u00bbhttps:\/\/informacionoficial.mendoza.gob.ar\/turismo\/planes-de-desarrollo\/peam\/\u00bb header_text_shadow_style=\u00bbpreset1&#8243; header_text_shadow_blur_strength=\u00bb1.42em\u00bb border_color_all_image=\u00bbRGBA(255,255,255,0)\u00bb box_shadow_style_image=\u00bbpreset6&#8243; text_shadow_style=\u00bbpreset4&#8243; text_shadow_vertical_length=\u00bb0em\u00bb text_shadow_blur_strength=\u00bb1em\u00bb text_shadow_color=\u00bb#C8A977&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Plan Estrat\u00e9gico de Alta Monta\u00f1a<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.25.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbDIGAM\u00bb url=\u00bbhttps:\/\/informacionoficial.mendoza.gob.ar\/turismo\/planes-de-desarrollo\/digam\/\u00bb image_icon_background_color=\u00bbRGBA(255,255,255,0)\u00bb image=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.us-east-1.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/07\/LA7_9552alt.jpg\u00bb _builder_version=\u00bb4.27.4&#8243; _dynamic_attributes=\u00bburl\u00bb _module_preset=\u00bbdefault\u00bb header_level=\u00bbh1&#8243; header_font=\u00bb|700|||||||\u00bb header_text_align=\u00bbcenter\u00bb header_text_color=\u00bb#C8A977&#8243; background_color=\u00bb#FFFFFF\u00bb custom_padding=\u00bb||18px|||\u00bb animation_style=\u00bbfold\u00bb link_option_url=\u00bbhttps:\/\/informacionoficial.mendoza.gob.ar\/turismo\/planes-de-desarrollo\/digam\/\u00bb header_text_shadow_style=\u00bbpreset1&#8243; header_text_shadow_blur_strength=\u00bb1.42em\u00bb border_color_all_image=\u00bbRGBA(255,255,255,0)\u00bb box_shadow_style_image=\u00bbpreset6&#8243; text_shadow_style=\u00bbpreset4&#8243; text_shadow_vertical_length=\u00bb0em\u00bb text_shadow_blur_strength=\u00bb1em\u00bb text_shadow_color=\u00bb#C8A977&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Plan de Desarrollo de la Identidad Gastron\u00f3mica de Mendoza<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.25.1&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbMendoza Oliva Bien\u00bb url=\u00bbhttps:\/\/informacionoficial.mendoza.gob.ar\/turismo\/2630-2\/\u00bb image_icon_background_color=\u00bbRGBA(255,255,255,0)\u00bb image=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2026\/01\/Mendoza-Oliva-Web-1-1.jpg\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb header_level=\u00bbh1&#8243; header_font=\u00bb|700|||||||\u00bb header_text_align=\u00bbcenter\u00bb header_text_color=\u00bb#C8A977&#8243; background_color=\u00bb#FFFFFF\u00bb custom_padding=\u00bb||18px|||\u00bb animation_style=\u00bbfold\u00bb link_option_url=\u00bbhttps:\/\/informacionoficial.mendoza.gob.ar\/turismo\/2630-2\/\u00bb hover_enabled=\u00bb0&#8243; header_text_shadow_style=\u00bbpreset1&#8243; header_text_shadow_blur_strength=\u00bb1.42em\u00bb border_color_all_image=\u00bbRGBA(255,255,255,0)\u00bb box_shadow_style_image=\u00bbpreset6&#8243; text_shadow_style=\u00bbpreset4&#8243; text_shadow_vertical_length=\u00bb0em\u00bb text_shadow_blur_strength=\u00bb1em\u00bb text_shadow_color=\u00bb#C8A977&#8243; locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb sticky_enabled=\u00bb0&#8243; title_text=\u00bbPrint\u00bb]<\/p>\n<p style=\"text-align: center\">Plan de Desarrollo del Producto Oleotur\u00edstico de Mendoza<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb11px|||||\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_blurb title=\u00bbPlan de Gesti\u00f3n 2024-2027&#8243; url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/12\/plan-gestion-2024-2027.pdf\u00bb image=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/05\/entrada-emetur-mendoza.jpg\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb link_option_url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/12\/plan-gestion-2024-2027.pdf\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><strong><span>Objetivo general de gesti\u00f3n<\/span><\/strong><\/p>\n<p><span>Consolidar la calidad y posicionamiento del destino enriqueciendo la oferta, mejorando la experiencia del visitante y contribuyendo al bienestar social y econ\u00f3mico de los residentes, tomando como modelo DTI.<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_heading title=\u00bbAntecedentes hist\u00f3ricos\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_4,1_4,1_4,1_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_icon font_icon=\u00bb&#x47;||divi||400&#8243; icon_color=\u00bb#c8a977&#8243; url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/TURPLAN.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_icon][et_pb_heading title=\u00bbTURPLAN I (2000 &#8211; 2005)\u00bb url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/TURPLAN.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb title_level=\u00bbh6&#8243; title_text_align=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_icon font_icon=\u00bb&#x47;||divi||400&#8243; icon_color=\u00bb#c8a977&#8243; url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/TURPLAN-2.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_icon][et_pb_heading title=\u00bbTURPLAN II (2007 &#8211; 2011)\u00bb url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/TURPLAN-2.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb title_level=\u00bbh6&#8243; title_text_align=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_icon font_icon=\u00bb&#x47;||divi||400&#8243; icon_color=\u00bb#c8a977&#8243; url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/TURPLAN-Edicion-Bicentenario.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_icon][et_pb_heading title=\u00bbTURPLAN Edici\u00f3n Bicentenario (2011)\u00bb url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/TURPLAN-Edicion-Bicentenario.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb title_level=\u00bbh6&#8243; title_text_align=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][\/et_pb_column][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_icon font_icon=\u00bb&#x47;||divi||400&#8243; icon_color=\u00bb#c8a977&#8243; _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_icon][et_pb_heading title=\u00bbInforme Ejecutivo Plan Estrat\u00e9gico de Desarrollo Sustentable e Innovaci\u00f3n (2024)\u00bb url=\u00bbhttps:\/\/mza-dicaws-portal-uploads-media-prod.s3.amazonaws.com\/informacion-oficial\/uploads\/sites\/18\/2025\/09\/Informe-Ejecutivo-Plan-Estrategico-de-Desarrollo-Sustentable-e-Innovaci.pdf\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb title_level=\u00bbh6&#8243; title_text_align=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plan Estrat\u00e9gico de Alta Monta\u00f1aPlan de Desarrollo de la Identidad Gastron\u00f3mica de MendozaPlan de Desarrollo del Producto Oleotur\u00edstico de MendozaObjetivo general de gesti\u00f3n Consolidar la calidad y posicionamiento del destino enriqueciendo la oferta, mejorando la experiencia del visitante y contribuyendo al bienestar social y econ\u00f3mico de los residentes, tomando como modelo DTI.<\/p>\n","protected":false},"author":16,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-1363","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/pages\/1363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/comments?post=1363"}],"version-history":[{"count":13,"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/pages\/1363\/revisions"}],"predecessor-version":[{"id":2771,"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/pages\/1363\/revisions\/2771"}],"wp:attachment":[{"href":"https:\/\/informacionoficial.mendoza.gob.ar\/turismo\/wp-json\/wp\/v2\/media?parent=1363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}